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Direct Mail in 2024: Here’s Why It’s Still a Winning Strategy
It's almost 2024, and while the digital realm might seem to be the focal point for marketers, there's an old…
The Business of Staying Top-of-Mind: Perfecting Your Direct Mail Frequency
As a business owner, navigating the complexities of marketing can be challenging. Yet, amidst the plethora of digital strategies, there…
The Power of Print Media and Navigating USPS Price Changes in 2024
In today's digital age, there's something wonderfully personal about receiving physical mail. In fact, 75% of recipients treasure that feeling…
Stand Out with These Highly Personalized ABM Direct Mail Ideas
Account-based marketing (ABM) is a highly targeted approach that B2B marketers use to engage with specific accounts and decision makers.…
Direct Mail Unleashed: Your Secret Weapon for Customer Retention
Imagine elevating your customer retention rates to a whole new level, all with the power of direct mail! This engaging…
Direct Mail in the Digital Era: A Modern Twist on Traditional Marketing
Steeped in tradition yet agile in adaptation, the direct mail industry is proving that it’s more than just a relic…
Pound for Pound: How Package Weight Can Tip the Scales of Postage Fees
The Postage Puzzle: Size, Weight, and Cost You've got a package to send. It's neatly wrapped and ready for the…
Why Direct Mail Marketing Works for Tourism and Travel
Direct mail is no longer the mass marketing tool it once was. It's better than ever now, for a number…
7 Powerful Tips for Designing Direct Mail Envelopes That Skyrocket Open Rates
If you're looking to boost the success of your direct mail marketing campaigns, the design of your envelopes plays a…
