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Do Google reviews help SEO?

Q: Do Google reviews help SEO? A: They absolutely do. Google Reviews are important to the way Google ranks your business and the way prospects and customers pull you up in search.  Do you feel uncomfortable asking your customers for Google Reviews? Or do you simply avoid doing it?  If this sounds like you, you’re […]

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What requirements are needed to commingle mail?

Q: What requirements are needed to commingle mail? A: Commingled Direct Mail offers you many cost and time-saving advantages and opportunities to connect with your target customers. That’s why it’s important to learn the ins-and-outs of commingling to enhance your marketing opportunities. When it comes to managing your direct mail budget, you’re at the mercy […]

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What are the advantages of EDDM?

  To Get Local Traction for Your Business Every Door Direct Mail (EDDM) is a cost-effective way to generate leads and get local traction for your small, home services business.  A United States Post Office-authorized direct mail service, EDDM helps your business deliver marketing mail to every mailbox in targeted postal routes within a specific […]

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How do you know if your SEO is working?

  Q: How do you know if your SEO is working?  A: SEO is a long-term play for sure, and it can be tough to tell if it’s working. SEO can take 6 months or longer to show results—and this depends on your industry. Organic traffic, which is driven by SEO, is an extremely important […]

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How has the world of paper changed?

Q: How has the world of paper changed?  A: The shift to digital marketing has been impacting print paper production for years. The shift to digital marketing has been impacting print paper production for years. Then along came the pandemic, and things got lots worse. The ripple effect has not only been felt in the […]

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What are Digital Marketing Strategies for Local Businesses?

Q: What are digital marketing strategies for local businesses? A: Online channels and strategies are the key to your success.  In today’s attention economy, visibility is imperative. Online channels and strategies are the key to your success. Problem is: You may feel all thumbs when promoting yourself in the digital world. In the past, you built […]

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How Much Does a Direct Mail Campaign Cost?

Q: How much does direct mail cost? A: Direct Mail: A Personal Way to Send Your Marketing Message Direct mail advertising works. In fact, it provides a personal way to reach your customers…and it can be used alone or as a complement to your digital and content marketing initiatives. There are many types of direct […]

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