If you are asking yourself, “Does digital marketing really work?” this guide can help. Here is how your business can benefit from a digital marketing strategy. More than 5 billion people worldwide use the internet. Having a strong online presence is essential for any business, and while this begins with a website, there’s a lot […]
How to Rank Higher on Google Maps
A lot of small business owners have not yet caught on to the importance of Google Maps. You may think your business location automatically comes up on the Google map of your area, and it does but taking some extra steps can make Google Maps work more efficiently for you. And it’s worth taking those […]
An Overview of Direct Mail Marketing Regulations in the USA
*This blog post is for informational purposes only. It is not direct mail legal advice. Having an understanding of direct mail marketing regulations is essential before you launch your next marketing campaign. Review these guidelines to ensure that you are in compliance. With so much emphasis on digital marketing lately, tactics like direct mail marketing […]
What’s Included in Technical SEO Services
The right technical SEO services can help improve user experience and site performance. These are some of the benefits you can expect from hiring the experts. There are currently over 5.07 billion people that use the internet worldwide, so a good website is crucial for your business. But even if it’s one of the best-made […]
The Ultimate Guide to Video Marketing
Video marketing is a great way for businesses to show off their products or services. Globally, it’s expected to reach a market size of $45.6 billion by 2025. Video content can be incredibly useful for almost any business, but it’s important to do things right so you can get the most out of it. Paying […]
How Long Will It Take to See Results with Google Ads?
Are you wondering how long it takes to see results with Google Ads? The quick answer is it depends. You may see immediate results although it typically takes about 3 to 6 months for an ad campaign to mature with significant results around month 12. Google Ads allow you to target customers while controlling your marketing […]
Personalized Direct Mail Campaigns
Direct mail strategy is to reach as many people as possible that have a need or desire for your product or service. But when you want to increase your response rate and elevate your direct mail campaign performance, personalization is the best and most common strategy—especially if you’re trying to reach a target audience of […]
Facebook Ad Campaigns – Finding Your Ideal Client
Finding the right customer makes all the difference to the success of your ad campaign. Knowing your audience—figuring out the right people who are the right fit—is the way to make your Facebook ad reach those people who are most likely to be interested in your brand, love what they see, and feel your product […]
What Are Google Performance Max Campaigns?
What Are Google Performance Max Campaigns? Google rolled out Performance Max (PMax), an auto-upgrade to your local ad campaigns earlier this year. Following a successful launch, PMax will become the only campaign type for businesses running Smart Shopping and Local campaigns created in Merchant Center. By 2023, all businesses using these ad types will be […]
Print Portal Capabilities for the Travel Industry
What is a Print Portal? A print portal is a dedicated website that printers set up for clients to access and make their online purchases by themselves without interaction from the actual platform. This is very similar to printing options available in B2C where customers can upload photos and pick them up when they are […]
