Three common printing methods are sheetfed offset, web offset and digital printing. Today’s post is going to discuss sheetfed offset printing.
It depends on the size of the piece being printed, but a general guideline to follow is:
Digital Printing – best for short run projects. Sheetfed Printing – best for medium run projects. Web Printing – best for large run projects.
With sheetfed printing, sheets of paper are fed into the printing press to be printed on. Some sheetfed presses contain what’s called a “perfector cylinder” and this enables the pressman to flip the sheet of paper so both sides can be printed on in one pass.
There are different sheetfed press sizes to handle various sizes of paper. And while the quality of sheetfed offset printing was once superior, web printing (and to some extent, digital printing) are right up there in quality now.
Glad you asked! This month you’ll find us exhibiting at the following 2 conferences.
July 16-17: PIMA MidYear Meeting in Lansdowne, VA in booth #6 July 27-28: Bridge Conference in Washington, D.C. in booth #124
If you’re attending either show, please stop by our booth to say hello.
On a side note, we have a few exhibit hall passes left over for the Bridge Conference. The passes are valid for entry to the exhibit hall on Wednesday the 28th. If you want one, please email Ryan.
We’re a big fan of invitation style direct mail because we think it’s more personal, classy and ultimately has a higher open rate (which COULD lead to a higher response rate).
In our new video below, we go into more detail about this format including showing you two successful invitation mailers.
NOTE: We recorded this video on dress down Friday, hence the casual dress code.