Great full service printing agency
Association Direct Mail Marketing
The experts at Ballantine have years of experience with various clients from different associations. We maintain best practices and proven strategies that we tailor to each client. At Ballantine, creating and sending the right content to potential and current members is the key to each association's success. With over five decades in the direct mail industry, our team knows how to engage members effectively, from professional societies to nonprofit organizations.
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Direct Mail Production For Associations
Managing multiple communication channels can be overwhelming for association owners. Ballantine offers a solution to this challenge. We understand the importance of speedy replies and eye-catching print ads to make your business stand out, giving you relief and confidence in your communication strategy.
We collaborate with membership-based organizations across the country to optimize each direct mail campaign.


How Direct Mail Advertising Helps Associations
Direct mailings for associations can help by:
- Educating your members on the benefits of your association.
- Building brand awareness and reaching potential new members.
- Engaging with members to attend your events or take advantage of what you offer.
- Our data-driven segmentation approach allows you to tailor messages for member recruitment, lapsed-member re-engagement, and event promotions—maximizing response rates.


Our Print Mail Marketing Services For Associations
Ballantine's direct mail plan offers your association a convenient and effective way to reach potential and current members. Our direct marketing services will handle all aspects of your direct mail plan, from design and copy to printing and mailing. You can rest assured that we’ll send the best target content to your audience, saving you time and effort. We also prioritize secure data handling in compliance with privacy regulations, ensuring every member’s information is protected throughout the mailing process.
Design
We craft a powerful message and design that will resonate with your members. Our creative team stays current on design trends—such as variable data printing and eye-catching layouts—to help your association stand out in crowded mailboxes.Print
Each piece is printed on the right paper to meet mailing requirements. We use both digital and offset printing methods to ensure vibrant colors, crisp text, and consistent branding across all member touchpoints.Mail
Our print mailings are addressed correctly and sent using the best shipping rates. Leveraging postage optimization techniques helps you reduce costs and get your mailers delivered quickly, so your association stays top of mind.
Direct Mail Formats & Options We Produce
- Self-mailers
- Coupons
- Post Cards
- Dimensional Mailers
- Monster Mailers
- Letters
- Gift Card Mail Programs
Examples Of Our Work
Here are the success stories of some of the campaigns we’ve done.
Who We Work With
Our expert team can handle campaigns for many types of businesses, including:
Medical Associations
Professional Associations
Social Organizations
Local, National, and Regional Associations
Campaign Results
We aim to create mailings to help you increase your member base, build awareness, and re-engage previous members. See how we have helped some of our clients with their marketing goals.
How Ballantine Helped Hudson Robotics Attract More Qualified Traffic and Leads
47% increase in organic traffic, 68% increase in qualified web form leads
Associated Humane Societies’ Fundraising Mailing Generates a 15% Response Rate
15% Response Rate and $94,619 Raised
IOCC Direct Mail Fundraising Campaign Far Exceeds Expectations
Raised 227% of goal