Is it time to apply the adage “New Year, New You” to your website? When it comes to websites, 2018 is looking to be a year of innovative, even quirky, designs with more than a little disregard for previously adhered to rules. If website design or redesign is on your agenda this year, these new website design trends can help ensure your website stands apart from the crowd.
New website design trends in 2018 are all about creating an experience that is engaging and innovative. This can be done in a myriad of ways but we expect the hottest web design trends this year to be:
- Expanded Color Palettes
- Non-Traditional Layouts
- Interactive Content
- Increased Use of Animation
In the midst of breaking all the rules, it’s important to remember while the rules exist in the first place. Clarity and consistency are essential components of any effective website design. Effectively breaking the rules of website design is a delicate balancing act. At Ballantine, we offer a full range of marketing solutions, including website development and creative development. Contact us today to get started designing a fresh, exciting website for your business or non-profit organization.
Creating Website Content Around Areas Served & Website Design Tips
I'm the Director of Digital Services and Partner at Ballantine, a family-owned and operated direct mail & digital marketing company based in New Jersey. and started in 1966 by my great uncle!