Reminder: The new postage rate increase goes into affect on Monday, May 11th.
Today’s blog post is going to make you aware of a service the USPS offers just in case you weren’t aware it was an option.
It’s called the ACS Service. Here’s what it does in a nutshell…
You send out a direct mail campaign and some of the mail pieces don’t get delivered because the recipient recently moved. Well, with the ACS Service, the USPS will email you an electronic spreadsheet with the new addresses of these new movers.
For First-Class mail, your mail will get forwarded to the new addresses…for Standard mail, they won’t…but either way, you’ll receive an electronic spreadsheet of new addresses to easily update your database with.
The cost for this service varies. Furthermore, the customer/mailer — not the print/mail vendor — has to set it up. Reason being, ACS is tied to the BRE that gets returned with orders…and this bulk permit is usually in the customer or mailer’s name.