Use Bulk Email Marketing Services to Ensure Your Message is Read
Posted On November 22, 2011  By Ryan Cote  And has No Comment

Email is one of the fastest ways to get a message out to a prospect list, but can have a lot of quirks in development.  As an example, say you’re sending a postcard mailer to your direct mail list.  While you could theoretically personalize the content, […]

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Keeping Your Message Consistent With Multi-Channel Marketing
Posted On November 3, 2011  By Ryan Cote  And has No Comment

Multi-channel marketing is the process of using multiple “channels”, or marketing media, to reach customers.  A channel can be anything from a brick and mortar store front to email marketing, direct mail, catalogs, TV commercials, trade shows, social media, and so on. The benefit of a […]

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Using Flyer Printing Services to Expand the Reach of Your Message
Posted On September 21, 2011  By Ryan Cote  And has No Comment

The simple flyer is one of the most basic options in a marketing toolbox, and flyer printing services can help you create effective flyers for your business. Flyers are printed on standard letter-sized paper, often just black text and images on colored paper. This simplicity minimizes […]

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Use PURLs to Catch Your Prospect’s Eye
Posted On August 17, 2011  By Ryan Cote  And has No Comment

Personalized URLs, or PURLs, are now an important strategy in both email and print marketing to deliver personalized content to potential customers. Implementing PURLs involves creating a specific landing page for each recipient in your campaign. The PURL itself can then be included in email marketing […]

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Tips for Successful Tri-fold Brochure Printing
Posted On July 18, 2011  By Ryan Cote  And has No Comment

The tri-fold brochure is the workhorse of print marketing media. Nearly every business uses the tri-fold brochure in some way, such as a menu of services, or as an efficient mailer because they easily fit into a #10 envelope. Because a tri-fold brochure is so easy […]

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