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How to Build Bulk Email Lists
Industry Email Lists & How To Build Them Most marketers will tell you that the most valuable marketing tool is…
Diversity in Direct Marketing Strategies
The Print Industries Market Information and Research Organization (PRIMIR) has recently released a study that examines how direct marketing and…
Making the Most of Permission Email Marketing
Email marketing is an integral part of many marketing campaigns today. It's inexpensive to produce and you can reach a…
Postcard Mailers: Combine Old School Media with New Technologies
Postcard mailers have been a mainstay in the direct mail marketing portfolio for many years. However, it's compact size can…
Increase your Direct Mail ROI with Variable Data Printing
One of the benefits of email marketing that companies have leveraged is the ability to customize each email to the…
Sheetfed Offset Printing Explained
Sheetfed Offset Printing For Your Business Three common printing methods are sheetfed offset, web offset and digital printing. Today's post…
The Potential Problem With Fugitive Glue
Today's post is going to highlight a potential problem with fugitive glue that you should be aware of. First off, fugitive…
The Benefits of Commingling Your Direct Mail
What is commingling and why should you be using it? Commingling has been around for many years and until now…
Print Outsourcing vs. In-House Printing
Note: with marketing budgets being slashed due to the economy, more and more companies are looking to outsource their print…
