When it comes to link building, choosing the right pages on your site to build links to in your SEO campaign is just as important as having high-quality backlinks to your site. Building links to the wrong pages of your site can result in wasted time with little to no SEO results to show for […]
The Finishing Process: How The Indigo 12000 Saves You Money While Creating A Beautiful Product
When you work with a digital printing company, the goal is to love the final product — crisp, clean print that meets your specifications exactly. What you may not know, is the extensive finishing process that often needs to take place before a product is delivered to the customer. Finishing must be completed perfectly, and […]
3 Nonprofit Fundraising Tips
No matter what type of nonprofit organization you may be involved with, fundraising is vital. Raising funds is the only way you will be able to secure the necessary money needed to support your cause. However, many nonprofits do not know the proper techniques required to raise the number of funds they need. With that […]
5 Reasons You Should Hire a Professional to Run Your Google Ad account
Although it can be quite a useful advertising tool, Google Ads is more complex than many business owners may initially understand. Therefore, many companies struggle for months or even years before they manage to make their accounts optimally effective and that’s if they’re lucky! Some companies are never able to get their ad account to […]
Why your Business Should be Publishing Blogs Regularly
Does your business have a blog presence? If it doesn’t, it should. It’s an integral part of any effective digital marketing strategy. But simply establishing a blog presence is only the first step. You also need to publish new blog posts regularly. Why is it so important to post blogs regularly? We’ll examine a host […]
Benefits of Hiring Marketers Without Marketing Degrees
Marketing is an ever-evolving and growing field that attracts professionals from a wide range of backgrounds. Due to the broad nature of marketing, it is extremely beneficial to nurture diversity within the industry to reach people from different backgrounds and enhance relatability in campaigns. This diversity can take the form of marketers who join the […]
Facebook Removes 20% Ads Rule
If you’re a marketer who’s been frustrated by the Facebook 20% text rule, we have some good news! Facebook ad rules 2020 bring a change, and you’re no longer required to manipulate your ad lettering to fit the old criteria. The Change Being Made to Ads Facebook has stopped throttling the reach of ads with […]
How to Grow Your Nonprofit’s Audience Using Facebook and Instagram Advertising
As two of the biggest social media platforms, both Facebook and Instagram are a major way to grow your audience as a nonprofit through advertising. With Facebook being the first social media platform to surpass 1 billion registered accounts, advertising on these platforms is an important way for nonprofits to find their next donors. With […]
Digital Marketing Trends for Industrial & Manufacturing Companies
In a world where many people are still working from home and industrial companies are often scrambling to make sales quotas, it’s more important than ever to ensure that there’s a steady stream of highly-qualified leads. While some manufacturing companies are still moving a bit more slowly to follow up on leads, having a digital […]
Using the Google Ad Grant for Nonprofits in a Productive Way
When running a nonprofit, keeping costs low when advertising is key. Google Ad Grants allow nonprofits to run up to $10,000 in Google Ads each month- for free. However, there are a few caveats, which we’ll discuss in this blog. Who is Eligible for Google Ad Grants for Nonprofits? While Google ultimately determines eligibility, there […]
