Direct Mail Company Ballantine Experiences Steady Growth in 2004

Wayne, NJ (September 13, 2004) -- The Ballantine Corporation, a full-service direct mail production agency, has landed six new accounts within the past two months. These accounts were acquired through their extensive sales and marketing efforts including tradeshows, Internet marketing, cold calling and direct mail.

Ballantine’s six new accounts include:

• DAL Investments (publishers of the NoLoad Fund*X newsletter)
• American Kennel Club (dedicated to purebred dogs and responsible dog ownership)
• NewsMax (leading conservative news site on the web)
• Triad Marketing (integrated marketing communications company)
• CFA Institute (international, nonprofit organization of investment practitioners and educators)
• AM Best (worldwide insurance-rating and information agency)

“We think our successful new business efforts in 2004, resulting in 15 new accounts so far, indicates a strong demand for the outsourcing of print production and mailing services,” says Tom Coté, President of Ballantine. “More and more companies are realizing the value of outsourcing certain business activities so they can focus on core responsibilities. I think this is evident by our strong growth in 2004,” says Tom.

About The Ballantine Corporation:

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