Compiling and using a qualified mailing list San Francisco Chronicle, USA - 3 hours ago Direct-mail marketing is an inexact numbers game, but you can get some idea of the quality of a mailing list by asking a few key questions. ...
E-mail overtakes print for marketing offerings Financial Times, UK - Aug 12, 2007 By Carlos Grande, Marketing Correspondent The volume of marketing offers sent by e-mail has overtaken print direct mail in the UK for the first time as ...
CIQ/Voisys Introduces Direct Mail Response Recovery System ... PR Web (press release), WA - Aug 13, 2007 On average 18% of Direct Mail respondents do not stay on the phone long enough to capture header information. The new Direct Response Recovery System has ...
Getting Personal with Consumers RisMedia.com (press release), CT - 17 hours ago “When I did my research, I found that some companies specialized in e-mail marketing, some in direct mail marketing,” says Gail Nagele-Hopkins with Coldwell ...
