Direct Marketing Trends for 2012

Direct Marketing Trends for 2012Our annual direct marketing trends white paper is complete and ready to read.

The white paper covers trends in direct mail, email marketing, integrating traditional marketing processes with technology and social media, and more.

The trend predictions are based on the input from industry experts and Ballantine’s over 45 years of experience in direct marketing.

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The Four R’s of Green Direct Mail

The Four R's of Green Direct MailWe have a new white paper to share with you today — The Four R’s of Green Direct Mail.

We’ve identified 4 ways to make your direct mail campaigns more environmentally friendly and we’ve packaged them into this free 5-page PDF.

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Intelligent Mail Barcode 101

Intelligent Mail Barcode 101We have a new white paper to share with you today — Intelligent Mail Barcode 101.

The USPS, until recently, was going to make the IMB a requirement by May 2011. And even though this date has been pushed back, we still feel it’s important to share this information with you.

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Direct Marketing Trends for 2011

Direct Marketing Trends for 2011We have a new white paper to share with you today — Direct Marketing Trends for 2011.

We researched the predicted direct marketing trends of 2011 and combined this with our own thoughts.

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Boosting Direct Marketing Results

Boosting Direct Marketing ResultsWe have a new white paper to share with you today — Boosting Direct Marketing Results.

This white paper is about using the synergy of direct mail, email and landing pages to enhance results.

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