Our Organic SEO Service Puts You in Front of Buyers When They Are Buying
Ballantine provides full-service SEO (search engine optimization) that utilizes a strategic and results-driven approach to increase your site’s organic rankings and targeted traffic.
We hone in on the most advantageous keywords, optimize your site, create compelling content, and build effective links. Our process will generate the best leads and direct the hottest prospects to your site first.
Keyword Research & Optimization
A critical step in the SEO process is helping you choose the keywords for your business that meet specific criteria focused on search volume, competition level, and commercial intent. We’ll identify the right keywords that will drive buyers to your site and separate you from the competition. We’ll then perform a full SEO audit to make sure your website is optimized for your keywords, including your content and meta tags. Lastly, we look for opportunities to eliminate website errors and SEO roadblocks that could be holding your website down.
Blogging & Content Marketing
Now more than ever, it’s important to establish authoritative, professional content on your site to help build repeat and supplementary traffic. We’ll generate the content for you and post it to your website, completely full-service. We can also create long pillar posts for you and then leverage blogger outreach to attract social shares and links.
Strategic Link Building
Link building, which means linking other websites to your own, is critical to the success of your SEO. We’ll help you build the right links so that the search engines see them as a vote for your website, which increases your ranking. The key is establishing relevant, quality links – which we make a priority.
Traffic Analytics & Rank Tracking
As a Ballantine SEO client, you are given access to your own portal, where you can track keyword rankings and traffic stats at any time. Our web-based SEO portal hooks into Google Analytics and prepares professional reports for you automatically. Need more detailed analytics with custom dashboards? We’ve got you covered. Lastly, we set your site up with call tracking to measure the impact of your digital efforts on inbound phone calls.