Direct Marketing Reports ↓

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We surveyed our clients and marketing contacts regarding what direct mail formats are currently working for them in 2008. We then compiled the data into a 10-page PDF report.

CLICK HERE TO DOWNLOAD

We welcome all comments below. Thanks for reading!

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We recently surveyed our marketing contacts regarding their 2008 direct mail campaigns and compiled the responses into a 9-page industry report.

The question we asked them was, “What direct mail format(s) do you plan on testing in 2008 and why?”

You can download the report here for free:

http://www.ballantine.com/2008formatreport.pdf

And when you’re finished reading it, please consider posting your comments below.

Thanks!

We recently surveyed our marketing contacts regarding their holiday 2007 direct mail campaigns and compiled their responses into an 8-page PDF report.

The question we asked them was, “Are your holiday direct mail campaigns working? If you’re seeing a decline in response, what are you doing to remedy the situation?”

You can download it here for free:
http://www.ballantine.com/holiday07dmreport.pdf

And when you’re finished reading it, please consider posting your comments below.

Thanks!