Postal Incentive Program for Bulk Mail Senders

Here’s an important announcement for bulk mail senders.

Effective on July 1st, 2009, the USPS is implementing their new incentive program (also called Summer Sale) for high-volume bulk mail senders. It’s more like a rebate because you get 30% back on the postage costs of a portion of future mailings within a certain time period.

How do you qualify for the incentive program?

1. You must be the mail owner of a permit imprint advance deposit account, or the owner of a deposit account that is used through a mail service provider.

2. You must have mailed at least one million pieces of direct mail between October 1st, 2007 and March 31st, 2008.

If you qualify, you should have received a letter from the USPS. If you qualify and you didn’t receive a letter, send an email to summersale (at) usps.gov. And here’s a link to the USPS website for more info on this Summer Sale.

Lastly, if there’s anything we can do to help, or if you have questions, please send an email to matt (at) ballantine.com or contact us here.

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