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Fidelity Uses Handwritten Addresses to Boost Direct Mail Response

December 11th, 2007 | Direct Marketing Case Studies

The December issue of our Sample of the Month Newsletter features a case study from our client Fidelity Independent Adviser and the success they had with different envelope sizes and handwritten addresses.

You can view the issue here:
http://www.ballantine.com/som/2007/december/decemberp.html

Please feel free to post your thoughts and comments below.

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