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Holiday 2007 Direct Marketing Industry Report

November 12th, 2007 | Direct Marketing Reports

We recently surveyed our marketing contacts regarding their holiday 2007 direct mail campaigns and compiled their responses into an 8-page PDF report.

The question we asked them was, “Are your holiday direct mail campaigns working? If you’re seeing a decline in response, what are you doing to remedy the situation?”

You can download it here for free:
http://www.ballantine.com/holiday07dmreport.pdf

And when you’re finished reading it, please consider posting your comments below.

Thanks!

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